2008 Cheese Roll Gloucestershire UK
"Fearless competitors once again meet in Gloucestershire UK to chase big cheese logs down a steep hill. The winner gets a big cheese log. The losers go to the hospital."
Oh man, the last set of people really fell down the hill!
This was featured previously on Ani-Pock when a Japanese TV station sent a Japanese man to the UK event. He got 2nd place!!! I have to say, the Japanese announcers/mixed in music make it so much better =P
The complete post from 2007 is here >>